Scots who proudly put the defining characteristics of their home cities into words for a new Tennent’s Lager campaign will get a first glimpse of their quotes – as they are emblazoned on pint glasses in pubs across the country. … Continue reading
Posted in News | Leave a comment‘Burt Greener, our PR partner for a number of years, have made a significant contribution to IRN-BRU’s success. They have generated a significant amount of media coverage based on creative ideas that have captured the imagination of our consumers …and … Continue reading
Posted in Testimonials | Leave a comment‘Burt Greener developed a well targeted, resonating communications strategy to truly bring to life the brand USP in line with our goals and budget. Thanks to the professional and dedicated approach of Burt Greener, Caorunn managed to become a well … Continue reading
Posted in Testimonials | Leave a comment‘Burt Greener Communications were appointed in 2004 to work on our branded malt Scotch whisky portfolio, namely Old Pulteney, and have executed PR and sponsorship initiatives to enormous effect over the years, raising brand awareness, driving sampling programmes, and ultimately … Continue reading
Posted in Testimonials | Leave a comment‘An absolute pleasure to work with. I find Burt Greener to be inspiring, reliable, proactive and of course enjoyable to work with. More often than not nowadays we find ourselves with tight budgets and deadlines but the team always deliver … Continue reading
Posted in Testimonials | Leave a comment‘While working with Burt Greener over the past several years, we have been nothing but impressed. Their hard work and dedication to the job is always exemplified by the quality of results they produce. We have always found it easy … Continue reading
Posted in Testimonials | Leave a comment‘The team impressed with their mix of strategic insight, planning skills, creativity and the strong partnership approach they demonstrated with the many stakeholders involved in the Open For Business project. Campaigns were always well executed and delivered good results. I … Continue reading
Posted in Testimonials | Leave a comment‘Burt Greener Communications have been involved at Princes Square Shopping Centre for over 2 years now. In this time I have found them to be an invaluable part of the bigger marketing team. Creative thinking and account management skills are … Continue reading
Posted in Testimonials | Leave a commentScotland’s leading brewer Tennent Caledonian is celebrating an exciting new phase in its history with the launch of ‘Caledonia Best’ – a distinctive beer that is rooted in a progressive new partnership with the nation’s barley farmers. ‘Caledonia Best’ is … Continue reading
Posted in News | Leave a commentOld Pulteney Single Malt Whisky is today sitting on top of the world after winning one of the whisky industry’s highest accolades, World Whisky of the Year, in Jim Murray’s 2012 Whisky Bible Awards.
Posted in News | Leave a commentWith Scotland once again failing to qualify for the 2010 World Cup, the nation’s favourite soft drink hatched a plan. This revolutionary idea encouraged Brazilians and Scots to ‘mix it up’ for the sake of Scotland’s footballing gene pool. What better than a dash of Brazilian DNA to create a world-beating Scotland side for the future!
Posted in Case Studies | Leave a commentIn 2010 Old Pulteney Single Malt Scotch Whisky signed up for its most ambitious sponsorship initiative to date. This global first would see Jock and his five man crew battle the polar elements in a specially adapted ice boat, ‘The Old Pulteney’, with their trip highlighting the impact of global warming in the region.
Posted in Case Studies | Leave a comment2010 was Tennent’s Lager’s 125th anniversary year, and the nation’s favourite pint wanted to celebrate the roots of the brand with a reinterpretation of the remarkable tale of its founder, the bold Hugh Tennent, whose epic adventures brought lager to Scotland…
Posted in Case Studies | Leave a commentIn 2010 nairn’s tasked Burt Greener with raising the profile of its range of oat biscuits, highlighting the health benefits and great taste to a largely female audience. The UK-wide campaign had to reflect the ‘natural’ aspect of the biscuits – at the very core of the nairn’s brand – plus bring a fresh level of talkability to the product story.
Posted in Case Studies | Leave a commentBriefed with creating a special campaign for Princes Square’s 21st birthday in 2009, with a focus on the centre’s position at the heart of Glasgow’s style scene, Burt Greener devised the ‘21 icons’ campaign.
All photos are courtesy of Sunday Herald.
Nation’s Favourite Lager Hands Pint Glass to the Public to Showcase Pride in our Cities
Posted in News | Leave a comment‘Woooaaa… this fizz is on fire!’ It’s the same great taste of IRN-BRU, but with the heat turned up! Scotland’s phenomenal soft drink is set to get tongues tingling this autumn with the launch of its first ever limited edition: … Continue reading
Posted in News | Leave a commentSingle Malt Scotch Whisky and Glasgow Print Studio artist competition, Northland, named artist Christine Leathem’s lithograph Untitled as its winning submission, after a judging process with renowned artist and playwright John Byrne. The competition put Scotland’s artists to the test … Continue reading
Posted in News | Leave a commentOn August 26th we were thrilled when British Arctic explorer and adventurer Jock Wishart claimed a momentous world first as he and his six-man crew completed their ambitious ‘Old Pulteney Row to the Pole’, reaching the magnetic north pole (recognised … Continue reading
Posted in News | Leave a comment2011 winners announced – In August the Tennent’s Training Academy, Scotland’s centre for excellence in entertaining and hospitality training, announced the winners of its first ever Modern Apprentice of the Year Awards – recognising and rewarding the brightest new talent … Continue reading
Posted in News | Leave a commentKnowing how Scots love their holidays in cash-strapped times, the nation’s favourite soft drink IRN-BRU created a phenomenal holiday giveaway …and the ‘BRU-Jet’ took flight! With the help of the campaign’s super-tanned stewards Derek and Jackie, IRN-BRU gave away 100 … Continue reading
Posted in News | Leave a commentTo celebrate the start of the new SFL season, Scotland’s favourite soft drink teamed up with the world’s Scotch Pie champion, Maurice Irvine, to create a limited edition IRN-BRU pie available to purchase from Irvine’s of Beith for the first … Continue reading
Posted in News | Leave a commentEdinburgh’s most glamorous free beauty event, Spa in the City was created as part of the Open for Business Campaign to support Edinburgh retailers during tram construction. In June 2011 Essential Edinburgh staged the event for a fourth year, so … Continue reading
Posted in News | Leave a commentThe 2011 Edinburgh International Film Festival unveiled a fresh programme mix for its 65th year, packed with screenings, new events, collaborations and innovative film experiences for the city – the first fruits of a plan to invigorate the Festival for … Continue reading
Posted in News | Leave a commentIn May Le Creuset at Princes Square brought summertime to Glasgow with a delectable Strawberry Tea Party event in the centre courtyard. The event officially launched Le Creuset’s new limited edition Strawberry Tea Collection created to help raise money for … Continue reading
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